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Marketing Communications

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Definition:
Individuals in marketing communications are responsible for creating the process by which products and services are introduced to the marketplace as well as how they are promoted.

Related Concepts:

12b-1 fee
Brand
Direct Marketing
Market Segmentation
Pitchbook
 

Available Positions Related to Marketing Communications:

Alternative Investments jobs

Asset & Investment Management jobs

Mutual Fund Management jobs

Wealth Management jobs

 

Relevant Functional Areas:

Asset Management
Foundations & Endowments
Mutual Fund Management
Private Wealth Management
Wealth Management
 

Related Job Titles:

Client Relations
Investor Relations
 

Synonyms:

Institutional Investor Marketing
Investor Communications
Shareholder Services